16 of the best fashion brands to shop for winter wardobes in 2025

Even in Australia, the chilly winter air has well and truly set in which means it’s time to dust off those good winter clothes (or start looking for some new threads). We’re talking under layers, coats, stockings and leg warmers. Whatever your preference for insulation may here are our picks for the best fashion brands to shop for winter.

We know that sometimes the cold can lead to your closet feeling lacklustre. But let’s not let this winter become one where having the wrong layering stack leads to lounging at home watching Gossip Girl reruns (unless that’s your thing of course). Without further ado, we’re here to offer up a steamy list of fresh winter brands to keep you toasty.

1. Sandy Liang

The New York-based designer Sandy Liang is best known for modernising traditional feminine fashion, with ballet-inspired footwear, dramatic ruffled skirts and fine corset tops. But they’re also all about warmth, with offerings ranging from puffer jackets and perfectly-cinched blazers, to fleece coat staples.

2. Ganni

Winter dressing doesn’t have to be dreary, and Danish brand Ganni should be your go-to for designs that balance sophistication with playfulness. They are known for their eclectic prints, modern silhouettes, and unexpected details. Browse for a bright pop of colour or double denim ensemble to carry you through the winter months with style.

3. Eckhaus Latta

Eckhaus Latta is a New York-based brand that combines art and fashion. Their designs often feature experimental cuts, unconventional fabrics, and a focus on inclusivity and gender neutrality. Shop for pieces with interesting textures or silhouettes.

4. Bassike

Bassike is a sustainable Australian brand that focuses on creating minimalistic and timeless designs. They offer high-quality knitwear, coats, and cosy basics made from organic fabrics, perfect for the winter season. From denim that wears with you, to the softest knits, their pieces are the kind that become wardrobe staples for years to come.

5. Maggie Marilyn

We’d like to be rugged up in New Zealand-based brand Maggie Marilyn all winter long, please. From cashmere vests and cardigans, to tailored jackets in perfect prints, and base layers in superfine cotton, they’ve got your wardrobe covered, this winter and beyond.

6. Bode

Bode is a New York-based brand that specialises in handmade, one-of-a-kind garments. Their designs often feature intricate detailing, vintage fabrics, and a nostalgic, artisanal charm. Bode pieces are laced with so much character and care, we’re sure you’ll treasure your piece for many winters to come.

7. Cecilie Bahnsen

Cecilie Bahnsen is a Danish fashion designer known for her feminine and ethereal designs. Her eponymous brand, Cecilie Bahnsen, has gained significant recognition for its unique aesthetic and craftsmanship, and is best known for its inclusive sizing, textured fabrics and contemporary silhouettes. We’re coveting the brand’s latest collaboration with The North Face for winter pieces that straddle chic and practical.

8. Scanlan Theodore

Scanlan Theodore is a luxury Australian brand known for its modern and sophisticated designs. They offer a range of tailored coats, knitwear, and winter dresses that exude elegance and refinement. Shop for your softest knit jumper or staple coat, and workwear that will keep you warm.

9. Aje

If you’ve got a special occasion coming up during the cooler months, look no further. Aje is a fixture of Australian fashion that offers a mix of modern and eclectic designs. They are known for their statement coats, knitwear, and unique prints that capture the essence of contemporary Australian fashion.

10. Viktoria & Woods

Sumptuous materials and impeccable craftsmanship are words that spring to mind when we think of Viktoria & Woods. Experts at timeless silhouettes that wear equally well in the boardroom as they do in the bar, we love this brand best for their cardigans, suiting, and outerwear.

11. Kowtow

Kowtow is a New Zealand brand committed to ethical and sustainable practices. They offer cosy knitwear, oversized coats, and winter essentials made from organic and fair-trade materials, providing a conscious and stylish option for winter dressing.

12. Paloma Wool

The Spanish brand Paloma Wool rarely misses, but a place they truly shine is dressing for cooler climates. With staple woollen jumpers, delicate knits and puffer coats, you’ll find something to warm you up while feeling fresh.

13. Uniqlo

As you’re probably well aware, Uniqlo is the absolute workhorse for all your winter basics. From thermals to scarves and socks, you know your essentials will be sorted at an affordable price with Uniqlo’s offerings. Forever one of our picks for the best fashion brands to shop for winter.

14. Assembly Label

Assembly Label has carved a niche in Australian fashion for its pared-back aesthetic and timeless essentials. For winter, the brand excels in refined layering — think wool-blend coats, structured knits, and elevated basics that balance form and function. Its commitment to quality fabrics and minimalist design makes it a go-to for pieces that feel both current and enduring.

15. Henne

There’s a reason just about everything at Henne has a mile-long waitlist. For winter, the label offers elevated staples — from tailored wool coats to textural knits — that speak to quiet luxury, without an overly hefty price tag. With a focus on versatile pieces that transcend trends, Henne is perfect for building a modern, minimalist cold-weather wardrobe.

16. Venroy

Venroy’s aesthetic is rooted in coastal living, now reimagined for the cooler months. Its winter collection leans into soft tailoring, brushed wool, and elevated loungewear, perfect for layering without losing that effortless ease. With a focus on quality and comfort, Venroy makes winter dressing feel considered, not complicated.

If it’s specifically coats you’re eyeing off right now, check out our round-up of classic trench coats. We’ve also looked into jackets too, so head on over if you’re living somewhere less icy.