Home Australia Fashion 13 brands to shop for charm necklaces right now

13 brands to shop for charm necklaces right now

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13 brands to shop for unique charm necklaces
13 brands to shop for charm necklaces right now

2025 is about charms on everything. Bag charms are ubiquitous, and now charm necklaces are making a major comeback too. The appeal of charm necklaces lies in their versatility and personal expression. Whether opting for minimalist designs with a single pendant or maximalist pieces brimming with vintage and eclectic collectables, there’s a style to suit every personality.

And brands like Pandora, Thomas Sabo and Tiffany & Co. have been leading the pack for years, offering customisable options, allowing wearers to curate pieces that tell their unique stories. For those seeking more avant-garde designs, labels such as Chopova Lowena and Mignonne Gavigan are providign bold, statement-making pieces.

Below, we round up the best places to shop for vintage necklaces right now.

 

1. The Sage Vintage

13 brands to shop for charm necklaces right now

Founded by Kate Sullivan, The Sage Vintage specialises in vintage-inspired charm necklaces and bold, playful earrings that have gained a cult following – think Gigi Hadid and SZA. Each piece is customisable, allowing you to build a necklace that feels wholly your own. While the brand is US-based, they do ship internationally, including to Australia (though you’ll want to factor in shipping times and potential customs fees). New drops often sell out quickly, so it’s worth signing up to their mailing list or following them on Instagram for early access.

 

2. Pandora

13 brands to shop for charm necklaces right now

Founded in Copenhagen in 1982, Pandora has grown from a small Danish jewellery shop into a global powerhouse known for its signature charm bracelets and customisable pieces that tell your story. Whether you’re marking a milestone, celebrating a memory or just indulging in a bit of self-expression, Pandora’s mix of sterling silver, 14k gold and lab-grown diamonds offers something for every moment. The brand’s iconic charms range from the playful to the sentimental – miniature croissants, zodiac signs, travel mementos, initials and more – all designed to be stacked, swapped and layered. In Australia, you can shop Pandora in-store at their boutiques nationwide or online via their official Australian website. They also stock at selected department stores including Myer and David Jones. And for the truly dedicated, signing up to Pandora Club gets you early access to limited drops and birthday rewards.

 

3. Mignonne Gavigan

13 brands to shop for charm necklaces right now

Founded by designer Mignonne “Maggie” Gavigan Smith, this New York-based brand brings a maximalist twist to traditional jewellery with its signature beaded statement earrings, embellished scarves and feminine edge. Each piece feels like a wearable work of art – bold, colourful, and often hand-embroidered – offering a playful take on dressing up, no occasion needed. Worn by the likes of Priyanka Chopra and Kate Hudson, Mignonne Gavigan is ideal for those looking to add a little drama to the everyday. While the brand is US-based, international shipping is available to Australia via their website. Just be mindful of duties and taxes at checkout.

 

4. Svnr

13 brands to shop for charm necklaces right now

A portmanteau of souvenir, Svnr (pronounced souvenir) is the Brooklyn-born jewellery label from Christina Tung that blends sustainability with coastal nostalgia. Think mismatched freshwater pearls, upcycled shells, and natural stones in asymmetrical silhouettes that feel like treasures from a beach holiday you never want to forget. Each piece is handmade to order using found and recycled materials, meaning no two are exactly alike. Although Svnr is based in the US, they ship internationally, including to Australia. Given the slow fashion model, expect slightly longer production times – but the one-of-a-kind feel is worth the wait.

 

5. Chopova Lowena

13 brands to shop for charm necklaces right now

More than a cult-favourite fashion label, Chopova Lowena’s jewellery line carries the same punk-meets-folklore DNA that made their carabiner kilts an instant icon. Co-founded by Emma Chopova and Laura Lowena, the brand fuses British subculture with Bulgarian craft, resulting in chunky, playful pieces adorned with charms, hardware, and colourful beads. Their jewellery is produced in small quantities and often sells out quickly. While they’re based in London, Chopova Lowena ships internationally through their website and retailers like SSENSE and Farfetch.

 

6. Tiffany & Co.

13 brands to shop for charm necklaces right now

An icon in the world of fine jewellery, Tiffany & Co. hardly needs an introduction. Since 1837, the heritage jewellery house has defined modern luxury with its timeless silhouettes, sparkling diamonds, and that unmistakable robin’s-egg blue box. From their signature Return to Tiffany heart tags to the contemporary Lock collection, they sell a considered range of silver charms to add to your necklaces and bracelet chains. In Australia, Tiffany & Co. has boutiques in major cities including Sydney, Melbourne, and Brisbane, as well as an official online store offering local shipping.

 

7. Thomas Sabo

13 brands to shop for charm necklaces right now

German brand Thomas Sabo has made its mark with meticulously crafted jewellery that balances edgy detail and everyday elegance. Known for their sterling silver charm bracelets and intricate symbolic pendants – think celestial motifs, skulls, hearts, and initials – each piece is designed to reflect personal style and storytelling. Their collection ranges from gothic glamour to delicate minimalism, making it easy to mix and match. In Australia, Thomas Sabo is available online and at select jewellers and department stores including Myer and David Jones.

 

8. Bimba y Lola

13 brands to shop for charm necklaces right now

Bimba y Lola might be best known for its eccentric fashion collections, but its jewellery line is equally worthy of attention. Hailing from Spain, the label leans into surrealist and abstract influences, with sculptural rings, enamel charms, and whimsical earrings that add a punch of personality to any outfit. Their pieces feel like wearable art – experimental yet still wearable – and speak to the bold at heart. You can shop Bimba y Lola online with international shipping to Australia, or through selected global stockists like Farfetch.

 

9. Marland Backus

13 brands to shop for charm necklaces right now

For the nonconformists and romantics alike, Marland Backus offers a subversive take on heirloom jewellery. Based in New York, the designer’s namesake label experiments with nostalgic motifs – like porcelain doll limbs, broken hearts, and miniature cutlery – transforming them into modern, tongue-in-cheek pieces. Handmade and delightfully offbeat, her charms and chains are a celebration of imperfection and sentimentality. While not widely stocked, her designs can be purchased directly via her website, with international shipping available to Australia, or via SSENSE.

 

10. Marc Jacobs

13 brands to shop for charm necklaces right now

The Marc Jacobs jewellery line channels the brand’s signature irreverence into charm bracelets, enamel earrings, and playful necklaces that pair perfectly with its ready-to-wear. Expect quirky logos, pop art references, and a youthful energy that makes each piece feel fun and fearless. Marc Jacobs jewellery is available in Australia online through global retailers like Shopbop, Farfetch and SSENSE.

 

11. VAQUERA

13 brands to shop for charm necklaces right now

VAQUERA’s jewellery doesn’t whisper – it shouts. Born from the same fashion house that gave us runway looks made of American flags and oversized pearls, its accessories are rebellious, theatrical, and unapologetically extra. Think oversized safety pins, dramatic charms, and chains that double as fashion statements. Though not as commercially available as other brands, select VAQUERA jewellery pieces are stocked through boutiques like SSENSE and Dover Street Market, with international shipping to Australia.

 

12. I’m Sorry by Petra Collins

13 brands to shop for charm necklaces right now

Visual artist and filmmaker Petra Collins extends her dreamy, hyper-feminine aesthetic into the realm of jewellery with I’m Sorry – a collection of ethereal, surreal pieces that feel straight out of a teenage fever dream. With delicate hearts, dripping motifs, and references to girlhood nostalgia, the pieces are a natural extension of Collins’ pastel-tinted universe. The line is produced in small drops and tends to sell out fast, so keep an eye on her official site or Instagram for announcements and international shipping info – or check out their SSENSE exclusives online.

 

13. Miz Casa & Co.

13 brands to shop for charm necklaces right now

Born on the sunny shores of Sydney, Miz Casa & Co. offers accessible jewellery with a trend-forward edge. From chunky gold hoops to delicate chain necklaces and evil eye charms, each piece is designed to elevate your everyday – beach to bar, weekday to weekend. With a nod to bohemian minimalism and a touch of Y2K nostalgia, the brand strikes the balance between playful and polished. You can shop Miz Casa & Co. online via The Iconic, with fast domestic shipping Australia-wide.

 

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