These are the fashion moments you missed this week

While the Met Gala may have dominated headlines, the fashion world didn’t hit pause. This week saw a flurry of new-season campaigns, capsule collections, and creative collaborations that deserve your attention.

From Julia Garner draped in silk for Gucci’s dreamlike campaign, to Swatch diving into jellyfish-inspired waters with its playful SCUBAQUA line, the drops were as dynamic as they were diverse. Mulberry returned to Somerset with a celebration of sustainability, Acne Studios teamed up with Jonathan Lyndon Chase for Frieze New York, and FRED brought sporty elegance to Roland-Garros. And yes – Choupette is now the face of Hublot.

Here’s all the fashion moments you might have missed.

Gucci launches Gucci: The Art of Silk in Sydney

Wednesday night in Sydney, Gucci hosted an exclusive event to celebrate the launch of Gucci: The Art of Silk, a collaborative publication with Assouline that delves into the heritage and evolution of the House’s iconic silk scarves. The evening highlighted the brand’s ongoing 90×90 project, featuring contemporary reinterpretations of classic motifs by artists including Sydney’s own Jonny Niesche, whose contributions are also featured in the book.

Find out more on the Gucci website.

Mulberry drops Spring 2025 campaign

Mulberry’s Spring 2025 campaign is a love letter to British craft and sustainability, spotlighting supermodel Erin O’Connor and artist Kesewa Aboah inside the brand’s carbon-neutral Somerset factory. Featuring new icons like the Suede Tote and reimagined favourites including the Bayswater and Amberley, the collection is grounded in Mulberry’s circularity ethos through its pre-loved program, The Mulberry Exchange.

Find out more on the Mulberry website.

Ralph Lauren hosts Ralph’s Hamptons evening in Sydney

Ralph Lauren transported Sydney’s Northern Beaches to The Hamptons for the launch of its Spring 2025 campaign, hosting an intimate coastal dinner celebrating timeless American style. Guests including Bambi Northwood-Blyth, Madeleine Madden, and Montana Cox embraced the evening’s relaxed elegance, all dressed head-to-toe in Ralph Lauren.

Find out more on the Ralph Lauren website.

Choupette Stars in Hublot’s Big Bang 20th anniversary campaign

Hublot celebrates 20 years of its iconic Big Bang collection with an unexpected new face: fashion’s most pampered feline, Choupette. Unveiling the bold new tagline “Own It,” the campaign fuses the Swiss watchmaker’s disruptive spirit with Choupette’s unapologetic charm and Haute irreverence.

Find out more on the Hublot website.

Roger Vivier unveils new Westfield Sydney Boutique

Roger Vivier brought the spirit of a Parisian summer to Westfield Sydney with its new boutique opening this week, transforming the space into an evocative blend of city elegance and poetic whimsy. Anchored by en trompe l’œil vistas and a field of papier-mâché sunflowers, the boutique is a dreamlike setting for the brand’s High Summer 2025 collection, Un Été à Paris.

Find out more on the Roger Vivier website.

Dior presents the 2025 Diorivier collection

Dior revisits the spirit of sun-drenched escapes with its latest Dioriviera collection, reimagined by Maria Grazia Chiuri in vivid shades of turquoise and pink. Featuring new iterations of Toile de Jouy and lush palm motifs, the collection brings a joyful elegance to resortwear, accessories, and home essentials, all made for a life of leisurely sophistication.

Find out more on the Dior website.

TISSOT hosts Mother’s Day event with brand ambassador and Olympian Lauren Elizabeth Jackson

TISSOT and brand ambassador and Olympian Lauren Elizabeth Jackson to co-host an intimate Mother’s Day celebration in Melbourne. Held in honour of the women who shape us, the event brought together friends of the brand for an afternoon of connection, timekeeping, and timeless style.

Find out more on the TISSOT website.

New Balance celebrates Grey Days

New Balance kicks off Grey Days, its annual month-long tribute to the brand’s signature colour and legacy, spotlighting new and classic styles in its iconic grey palette. Highlights for 2025 include the rare reissue of the 1300JP and exclusive product drops spanning sneakers, apparel, and a fresh take on the classic loafer.

Find out more on the New Balance website.

Acne Studios and Jonathan Lyndon Chase collab for Frieze New York

Acne Studios deepens its creative partnership with artist Jonathan Lyndon Chase for Frieze New York 2025, unveiling a capsule collection and immersive exhibition at its Greene Street store. Blending expressive illustrations with denim-inspired fabrics, the collection and installation explore themes of queerness, intimacy, and Black domestic life through Chase’s vibrant, subversive lens.

Find out more on the Acne Studios website.

Swatch launches SCUBAQUA collection

Swatch dives into uncharted waters with the launch of the SCUBAQUA collection, a bold new line of diver’s watches inspired by the hypnotic beauty of jellyfish. Fusing vibrant bioceramic cases, glow-in-the-dark dials, and oceanic hues like Lion’s Mane and Aurelia Aurita, the collection makes a splash with both innovation and irreverent style.

Find out more on the Swatch website.

FRED returns to Roland-Garros with a limited-edition capsule

FRED returns to Roland-Garros with a radiant new Force 10 capsule collection, celebrating the spirit of sport and excellence with five genderless, interchangeable bracelet designs. Infused with the tournament’s signature hues and symbols, including mandarin garnets and terracotta corderie, each piece channels boldness, elegance, and the relentless energy of the clay court.

Find out more on the FRED website.